Monthly Archives: February 2011

Does JCPenney need to say mia culpa?

Posted on February 14, 2011 by Holly Maust

If you haven’t heard JCPenney had a search engine marketing plan that allegedly included a link building scheme. What does that mean exactly? On thousands of unrelated websites you would find they were linking to the JCPenney website. Some of these sites … Continue reading →

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Speaking Engagement – Keynote at Downtown Pittsburgh Partnership Annual Meeting

Posted on February 2, 2011 by Holly Maust

Downtown Pittsburgh Partnership has asked Holly Maust to be the keynote speaker at their Annual Meeting on February 8th. Holly will be speaking about social media and how companies are using it in Pittsburgh, globally and how the audience can … Continue reading →

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